Video content is a big deal now—it's not just something nice; it's something you need.
By 2024, experts predict that a whopping 91% of internet traffic will be from watching videos. But let's face it, being super creative all the time can be hard.
No stress, though—we've got your back!
In this post, we'll share over 30 awesome ideas you can generate videos on using AI tools such as Videomagic.
List of video ideas for your next campaign
While there’s a lot that you can make videos on, here are some we have seen businesses generate using AI on Videomagic:
- Highlights
- Snapshot
- Bestsellers
- Sale
- Single review
- Multi-review
- New arrivals
- Multi-product
- Fast Preview
- How-To
- Testimonials
- Open House
- Listing
- Home Financials
- Transit Points
- Options Available
- Behind-the-Scenes Videos
- Intro Videos
- Q&A Videos
- Start a Vlog
- Explainer Video
- A Day in the Life
- Culture Videos
- DIY Video
- Product Tutorial
- Explain a Concept
- Webinar or Presentation
- Infographic Video
- Bust Some Myths
- Comedy/Skits
- Music Videos
- Prank Videos
- Challenge Videos
- Bloopers
Create a highlight video that showcases the unique value proposition of the product/ service being promoted. This can include information that aids a buying decision - from store name, price, products ratings and reviews, alongside product imagery, highlight videos are like a summary to what you’re promoting. .
Offer a quick, engaging glimpse into a typical day or behind the scenes at your company. If you are using this to market your products then a snapshot video can be the smallest one, much like the bumper ads that you see on YouTube which are meant to fuel brand recall. These videos will swiftly show you the product image as a refresher to your memory and have a strong CTA. A snapshot video can work beautifully when you include them as your remarketing arsenal.
Curate a video featuring your top-selling products or services. Highlight their key features, benefits, and customer reviews. Incorporate user-generated content or testimonials to demonstrate real-life experiences. This type of video serves as a powerful tool for social proof, boosting confidence in potential buyers and guiding them toward their best purchase decisions. These videos also help create FOMO, which speeds up the buying decision process.
Announce a sale or promotional event through an engaging video. Use compelling visuals, catchy music, and clear messaging to communicate the details of the sale—discount percentages, limited-time offers, and any exclusive deals. These work well throughout the year, but are immensely popular as seasonal precursors. Such videos drive urgency and excitement, motivating viewers to take immediate action and capitalize on the sale.
Produce in-depth video reviews focusing on a single product or service from your brand. Offer an unbiased perspective, highlighting its features, functionalities, benefits, and potential use cases. Include demonstrations or comparisons to similar products in the market. Single review videos swiftly build trust with your audience by providing valuable information that aids in their decision-making process.
Develop a video featuring multiple product or service reviews within a single video. This format works well when introducing a range of new products or comparing different variations of a specific item. Offering concise yet informative reviews of multiple products in one video maximizes content efficiency and caters to viewers interested in exploring various options within a category.
Create anticipation and excitement around fresh releases or newly launched products/services. Highlight key features, functionalities, and what sets these arrivals apart from existing offerings through engaging visuals, demonstrations, or testimonials. This type of video generates buzz and curiosity, driving interest and potential sales for the latest additions to your brand lineup.
Similar to multi-review, this video concept showcases multiple products but with a focus on their collective use or as a bundled offering. Highlight the synergy between these products, demonstrate how they complement each other or offer a package deal. Whether it's a collection of related items or a curated selection, presenting them together creates opportunities for upselling and cross-promotion. This type of video allows you to showcase your product portfolio's horizontal prowess and is extremely useful for brands that have offerings across categories.
Craft short, snappy videos providing quick glimpses of upcoming products, events, or major announcements. These previews serve as teasers, offering just enough information to pique curiosity without revealing everything. Use captivating visuals, intriguing captions, and fast-paced editing to create an element of excitement and anticipation. This type of video is perfect for social media platforms to grab attention in a fast-scrolling feed.
Create instructional videos demonstrating how to use your products/services effectively. Break down complex processes or showcase creative ways to utilize your offerings. Whether it's a step-by-step tutorial, DIY project, or tips and tricks, providing valuable guidance positions your brand as an authority while offering practical solutions to your audience's needs.
Share real customer stories and experiences through video testimonials. Showcase satisfied customers discussing how your product/service solved their problems or improved their lives. Authentic testimonials build trust and credibility, serving as powerful social proof that influences potential buyers' decisions, making them more likely to engage with your brand.
For real estate or property-related brands, conduct virtual open house tours. Showcase properties with detailed walkthroughs, highlighting key features, layouts, and amenities. Use engaging narration and visuals to create an immersive experience, enabling potential buyers to virtually explore properties from anywhere, boosting interest and inquiries.
Create comprehensive video listings for products or properties. Detail their specifications, unique selling points, and demonstrate them in action. High-quality visuals, clear descriptions, and engaging storytelling make these videos effective sales tools, providing viewers with all the necessary information to make informed decisions.
Educate your audience on financial aspects related to homeownership or property investment. Discuss topics like mortgages, budgeting for home improvements, or the economics of real estate. These informative videos position your brand as a valuable source of knowledge, attracting audiences interested in understanding the financial aspects of owning or investing in property.
Produce videos focusing on transit points or transportation-related content. Highlight the accessibility and convenience of locations for real estate properties, businesses, or services. Showcase nearby public transport, highways, or commuting options, emphasizing the connectivity and ease of access to attract potential customers or tenants.
Produce videos showcasing the various options and configurations your products or services offer. Highlight different models, colors, sizes, or packages available, presenting a comprehensive overview for potential customers. These videos aid decision-making by illustrating the range of choices, helping viewers find the perfect fit for their needs while showcasing the versatility and diversity of your offerings.
Offer an exclusive peek into your brand's inner workings with behind-the-scenes videos. Show how products are made, introduce your team, or illustrate the creative process. This personal and transparent approach humanizes your brand, fostering trust and connection with your audience. Such videos can intrigue viewers, giving them a deeper understanding and appreciation for the effort behind your brand's offerings.
Craft introductory videos to present new products, services, or even team members. Use these videos to highlight key features, benefits, and the unique value proposition of what's being introduced. They serve as an engaging way to capture attention and provide a concise overview, making a memorable first impression that sparks interest and encourages further exploration.
Host video sessions where you address frequently asked questions from your audience. Cover topics related to your brand, products, or industry. Use these videos to provide valuable insights, solve common issues, and clarify doubts. This format helps build credibility, showcasing your expertise and commitment to customer satisfaction while addressing queries that potential customers might have.
Initiate a vlog series where your brand shares regular video content, providing insights, updates, or entertainment related to your industry or niche. Vlogs offer a more personal and informal approach, allowing your audience to connect with your brand on a human level.
Showcase behind-the-scenes moments, discuss industry trends, or share stories that resonate with your audience. Vlogs build a consistent connection, fostering a loyal community around your brand while offering engaging and relatable content.
Craft concise and informative videos explaining complex concepts, products, or services simply and understandably. Use visuals, animations, or demonstrations to clarify intricate ideas or functionalities. Explainer videos serve as powerful educational tools, helping your audience grasp the value and utility of your offerings quickly.
Offer an inside look into a typical day within your company through a "day in the life" video. Showcase different departments, roles, and activities, emphasizing the culture and values of your brand. Highlight the teamwork, dedication, and passion that drives your organization.
Produce videos that celebrate your brand's culture, values, and ethos. Highlight community involvement, corporate social responsibility initiatives, or events that align with your brand's identity. Showcase how your company contributes positively to society or the environment.
Create instructional DIY (Do-It-Yourself) videos related to your brand's niche. Offer creative solutions or projects using your products/services. Demonstrate step-by-step processes or innovative ways to utilize your offerings. DIY videos engage your audience by providing practical and enjoyable content while showcasing the versatility and usefulness of your products.
Create detailed tutorials showcasing how to use your products effectively. Highlight key features, functionalities, and tips for maximizing their benefits. Step-by-step guides or demonstrations help customers understand your product's value, boosting confidence in its usage. These tutorials serve as valuable resources, addressing common user queries while demonstrating your brand's commitment to customer support and satisfaction.
Develop videos that simplify complex concepts or industry-specific jargon. Break down intricate ideas into easily understandable content using visuals, animations, or storytelling. These videos educate your audience, positioning your brand as an authority while bridging knowledge gaps within your industry. By providing clear explanations, you empower viewers to grasp difficult concepts, fostering trust and loyalty.
Host live or recorded webinars and presentations addressing industry trends, insights, or offering expert advice. These longer-form videos allow in-depth exploration of topics, engaging audiences seeking comprehensive knowledge. Incorporate interactive elements like Q&A sessions or polls to encourage participation and foster a sense of community. Webinars position your brand as an educational resource, attracting an audience interested in deeper learning experiences.
Create visually engaging videos using infographics to convey information. Present data, statistics, or complex information in a visually appealing and digestible format. These videos are highly shareable, offering valuable insights concisely. Infographic videos grab attention, making them effective for social media or presentations, ensuring your message resonates with audiences amidst the digital noise.
Produce videos debunking prevalent myths or misconceptions within your industry. Address common misunderstandings or false beliefs and provide evidence-backed explanations to clarify the truth. These myth-busting videos demonstrate your brand's expertise, educating and empowering your audience. By dispelling myths, you build credibility and trust while positioning your brand as a reliable source of accurate information.
Create entertaining and humorous skits or comedic content relevant to your brand's tone and audience. Humor is a powerful tool for engagement, making your brand memorable and fostering a positive connection with viewers. Through relatable and entertaining scenarios, you can communicate your brand message in a lighthearted and engaging way, leaving a lasting impression while eliciting positive emotions from your audience.
Produce music videos that align with your brand's image and values. These videos can feature original songs or music covers related to your products, services, or brand story. Music is a universal language that can evoke emotions and create a memorable experience for viewers. Leveraging music in your videos adds a creative element, allowing your brand to connect with audiences on an emotional level while delivering your message engagingly and memorably.
Develop light-hearted prank videos that entertain without causing harm or offense. Pranks can showcase your brand's playful side and create enjoyable, shareable content. Ensure that pranks align with your brand identity and values, keeping them in good taste and respecting your audience's sensibilities. When done thoughtfully, these videos can generate laughter, engagement, and a positive association with your brand.
Engage your audience by initiating challenges related to your brand, products, or industry. Challenge videos encourage participation and interaction, driving user-generated content and fostering a sense of community around your brand. Whether it's a creative challenge, a fitness challenge, or a product-use challenge, these videos inspire your audience to take action, generating excitement and buzz around your brand.
Share behind-the-scenes bloopers or outtakes from your video productions. These light-hearted and authentic moments humanize your brand, showing the fun and personality behind the polished content. Bloopers build a sense of connection by revealing the genuine and relatable side of your brand, fostering a more personal relationship with your audience.
Get your videos rolling in just 5 minutes!
In the realm of video content, the possibilities are vast, and we've laid out around 35 ideas to spark your creativity. But ideas alone aren't always enough—execution matters.
Now that’s where most creators and businesses take almost 3 weeks to produce one video and end up spending hundreds of dollars on content.
But what if we said it takes no more than 5 minutes and 5 dollars to make a video?
Videomagic is an AI-powered video generation tool that removes the need for you to invest time and resources on storyboarding, music, creating or picking templates, editing and fine tuning the copy et all!
All you need to do is input a URL and Videomagic will generate the best videos for you in no time.
Ready to make more videos?