Why and How to Create Video SOPs for Your Enterprise Business

Recap: What is an SOP and why are they important?

Standard Operating Procedure (SOP): It is a document that has extensive and elaborate procedures indicating how different recurrent activities must be carried out by the employees and with what procedures to avoid mistakes.

SOPs are management tools that were designed to serve several purposes: to enhance the efficiency of operations, guarantee the quality of the results achieved, and guarantee that similar work is done to the same level; to avoid the cases when important details of work instructions are not understood correctly and some requirements for the work contravening the given industry sector legislation and standards are omitted.

Did you know that disorganized processes are one of the top 10 employee pain points, with a whopping 67% of employees saying their company’s broken processes prevent them from maximizing their potential?

In fact, data entry errors in procurement, supply chain, and other areas cost businesses and enterprises over $600 billion each year! Now that is some serious loss!

Why are video SOPs better?

Long text-based SOPs are dry and boring, and one’s likely to lose focus before they even finish.

Video SOPs are a much more effective way to convey otherwise boring procedural information. Here’s why -

Videos are much more engaging than text

Statistics show that viewers retain 95% of a video’s message as compared to 10% if reading it in text. Most people need visual aids to learn, which could be a primary reason why many prefer video over text.

This makes video SOPs so much better. Employees can go over procedures being outlined in these video SOPs with better concentration. This is also super beneficial for employees who are visual learners.

Video documentation is convenient

Videos can be easily shared and accessed on demand - no matter the platform you choose to upload them on. Your employees can get back to these videos and refresh their knowledge on any given topic in minutes, making it easier for them to review procedures as needed.

Videos make demonstration easier

The primary objective of an SOP - either containing text or videos - is to help employees perform certain tasks.

Typically, most SOPs contain how-to guides which include step-by-step instructions and FAQs in text form. Depending on the task/procedure being discussed, a given article can get very long and hard to follow.

Video SOPs provide a clear, visual representation of processes, reducing misunderstandings.

Videos help in standardization

It is given that one task may have to be performed by different employees at different times. For the smooth functioning of any business, quality is super important. Otherwise, it might affect business operations and reputation.

Videos used in SOPs can help standardize processes across different teams and locations, ensuring uniformity in operations. One video produced can be shared across teams working in different geographies easily, making standardization of processes seamless.

Videos increase training efficiency

Video SOPs can speed up the training process, allowing new employees to get up to speed quickly.

Videos aid in error reduction

By providing a step-by-step visual guide, video SOPs can help reduce errors and increase overall efficiency.

How to make video SOPs using AI

An AI video generator is a tool or software that uses AI to make videos.

With Videomagic, creating an engaging and polished video is super easy. In less than 30 seconds, your video can have all the information your employees are looking for.

So, let’s dive in!

1. Determine the purpose of the video

The first step in creating a video SOP is to define its purpose.

Knowing the purpose of developing a video SOP is the first step to developing an excellent video SOP.

You can start with answers to questions that include:-

What will the video SOP be mainly used for? Is it intended to capture what is currently in place such as processes or procedures? Will it be required in the training and orientation of new employees in the human resource program?

2. Identify the SOP you need to convert

Many enterprises are likely to have a set of standard operating procedures (SOPs) documented in text format. These can be in different formats like a document, PDF, presentation or even a live link.

3. Sign up for an AI video generator

Videomagic automates various aspects of video creation, including storyboarding, scripting, image selection, transition timing, voice-overs, background music, call-to-action placement, formatting, and rendering. This automation speeds up the process, makes it easier, and significantly reduces costs, especially when producing videos at scale.

Videomagic offers an easy converter function for existing text-based SOPs. All you need to do is upload your existing SOPs (in any format) or add the URL for live links. It’s that simple!

4. Publish on a common channel

Once the SOP video is generated, you need to make it available on a common channel that is easily accessible by your entire team across channels.